WordPress is a valuable tool. I learned how to use the content management system a few years ago because it’s an open source (accessible to everyone via a free license) and based on PHP and MySQL – two other open source platforms. Some may argue better options exist, but the ease and simplicity of WordPress allow for a seamless administration handoff from developer to client. Populating the site with content, images and videos can be a timesaving cinch (depending on how sophisticated you tailor the CMS to be), and cost-effective for all parties involved.
WordPress also has several features that can be used differently from their original intent; for example, its ‘Comments’ section can serve as a bulletin board for employees, and the “Posts” and “Pages” menu items can be used for everything from selling products to running a corporation’s CMS.